Fantasia’s Ladyhawke Struggles to Find an Audience
The Hollywood Reporter, March 3rd, 1984
After a long string of hits, it’s only natural that there will be strike-outs. Fantasia Films’ latest release, the Richard Donner helmed
Ladyhawke, is struggling to find an audience and will be lucky to break even against its $20 million budget[1]. Despite good reviews and favorable reactions from those who have seen it, the fantasy epic staring Kurt Russell, Michelle Pfeiffer, and Mathew Broderick, with an original score by Elmer Bernstein, has not been putting people into seats. Perhaps the borderline-self-aware script is clashing with the high fantasy setting? Perhaps after a long string of post-
Conan fantasies audiences are just apathetic to the genre? Whatever the cause, it marks a rare miss for the resurgent Walt Disney Studios. And with ACC looking to take over the venerable studio in a hostile bid, any box office bad news couldn’t have come at a worse time.
* * *
Critics Love Beverly Hills Cop, but Audiences are Anemic
From Hollywood Reporter, March 24th, 1984
This spring one name is on every critic’s lips: Axel Foley. Critics almost universally love the police comedy
Beverly Hills Cop starring Mickey Roarke as a Detroit Cop who ends up in Beverly Hills, California, attempting to solve the murder of his former partner. Between Roarke’s subtle depth and a whimsical script, the film has received near universal praise from critics. However, it has failed to connect with audiences. Attendance has been anemic and the film looks set to underperform[2]. Few will fault the acting or directing and the concept is enjoyable, so it’s hard to point a finger at exactly why the film is failing to connect to audiences. “Early movies are hard to sell,” said producer Don Simpson, offering one possibility, but others aren’t buying it. “Our
Police Academy is killing them,” said producer Alan Ladd. “Seriously, what do audiences want to see, a fish out of water story loaded with social satire, or a zany, sexy, romp?”
Beverly Hills Cop also faces stiff competition from another venue, Hyperion’s new
Splash starring Tom Hanks and Daryl Hannah. “It appears audiences just want mindless escapism, not charming performances from talented actors,” said co-producer Jerry Bruckheimer with a sigh.
* * *
Little Mermaid, Big Box Office, Too Late?
From Hollywood Reporter, April 14th, 1984
It’s fun, it’s sexy, it’s funny…and for its studio it may be too late. Hyperion Pictures’ second outing,
Splash, is performing exceptionally well at the box office, validating CEO Ron Miller’s decision to launch the adult-oriented label for Disney. Tom Hanks, Daryl Hannah, John Candy, and Eugene Levy are putting out stellar performances and director Marvin Chomsky has crafted a tight and light picture that is resonating with audiences and critics alike. And yet, for all of its success, Splash may have come too late to save the struggling studio. Walt Disney Productions, with stock prices languishing after over a decade of decline, despite the infusion of new blood via Jim Henson, has been caught straight in the crosshairs of investor Robert Holes à Court, who hopes to add Disney’s name, studios, and film library to his growing media empire in a leveraged buyout. Oddsmakers aren’t too confident that the venerable studio will make it through. Could
Splash be the swan song for Walt’s once-beloved company? Only time will tell. And whether Splash marks the triumphant beginning of a new era in Walt Disney or simply the last gasp of an Old Hollywood icon remains to be seen.
[1] Released a year earlier than in our timeline. Richard Donner had been attempting to make this movie for years. In our timeline he finally got Warner and Fox to take it on in 1985. Here he gets Disney to produce it a year earlier.
[2] It will make about $26 million against a $15 million budget, but go on to perform well on home video. It is largely seen today as an underappreciated gem. In an odd butterfly, since they manage to keep Roarke they will never pitch the idea to Sylvester Stallone, so Stallone will never feel the need to rewrite the screenplay to better “fit” his casting, meaning that
Cobra (1986) will never exist in this timeline.