Well no peace dividends or reduction in forces for western militaries for one. At the very least, the US military would have a lot more of their advanced toys compared to OTL. A lot of projects were canceled or scaled down in the 90's after the Soviet Union fell. Here, with the Red Horde ready to cross the Fulda Gap/Polish Border at any moment... (Depending on exactly how well the Warsaw Pact does, just cause the Soviet Union survives doesn't mean the communist satellites do.)