BACKGROUND
With the circulation war at its most desperate, England, and particularly Bobby Robson, had been the subject of abuse from the British tabloids since losing all three games at Euro 88. “ENGLAND MUSTAFA NEW BOSS” was one Sun headline after a draw in Saudi Arabia. When it was leaked that Robson would take over at PSV Eindhoven after the World Cup, they called him a traitor. “ROBSON SELLS OUT FOR A POT OF GOLD” and “PSV OFF BUNGLER BOBBY” were two of the headlines the following day.
Accusing a decent and patriotic Englishman of treachery was among the more preposterous accusations ever to appear in print, and that was even without knowledge of the situation. Robson had already been told by the FA that his England contract would not be renewed when it expired in 1991, and had given him permission to discuss a new job, with no plans to announce it until after the tournament. Robson, who almost exclusively responded with extreme dignity, finally cracked and accused the press of trying to “ruin” England’s World Cup campaign. He also sued the Today newspaper and settled out of court.
This was the background to England's Italia '90 World Cup campaign - an initially apathetic home audience, the tabloid press out for blood, and a manager nearing the end of his contract, unwanted by both the FA and the tabloids. When England could only draw against Jack Charlton's Republic of Ireland in their opening game, the knives came out. When England drew against the Netherlands in the their second game, the press became rabid. It was the setting for a perfect debacle.
Except... it didn't play out that way.
England won their last group game by changing formation to 5-3-2 and beating Egypt to qualify for the 2nd round. Then they beat Belgium to reach the quarter finals. The England supporters began to dream, and the press started - slowly - to change their tune.
England beat fancied Cameroon in the quarter finals 3-2. They had reached the World Cup semi finals for only the second time in their history, and would play against their old rivals West Germany. The England supporters were ecstatic. The press quickly backtracked and hailed the squad and Robson as World beaters. The FA licked their lips nervously and checked Robson's contract. Sales of Nessun Dorma rocketed in England, but not in Scotland or Wales.
And then the semi final. England vs West Germany for a place in the 1990 World Cup final.
With the circulation war at its most desperate, England, and particularly Bobby Robson, had been the subject of abuse from the British tabloids since losing all three games at Euro 88. “ENGLAND MUSTAFA NEW BOSS” was one Sun headline after a draw in Saudi Arabia. When it was leaked that Robson would take over at PSV Eindhoven after the World Cup, they called him a traitor. “ROBSON SELLS OUT FOR A POT OF GOLD” and “PSV OFF BUNGLER BOBBY” were two of the headlines the following day.
Accusing a decent and patriotic Englishman of treachery was among the more preposterous accusations ever to appear in print, and that was even without knowledge of the situation. Robson had already been told by the FA that his England contract would not be renewed when it expired in 1991, and had given him permission to discuss a new job, with no plans to announce it until after the tournament. Robson, who almost exclusively responded with extreme dignity, finally cracked and accused the press of trying to “ruin” England’s World Cup campaign. He also sued the Today newspaper and settled out of court.
This was the background to England's Italia '90 World Cup campaign - an initially apathetic home audience, the tabloid press out for blood, and a manager nearing the end of his contract, unwanted by both the FA and the tabloids. When England could only draw against Jack Charlton's Republic of Ireland in their opening game, the knives came out. When England drew against the Netherlands in the their second game, the press became rabid. It was the setting for a perfect debacle.
Except... it didn't play out that way.
England won their last group game by changing formation to 5-3-2 and beating Egypt to qualify for the 2nd round. Then they beat Belgium to reach the quarter finals. The England supporters began to dream, and the press started - slowly - to change their tune.
England beat fancied Cameroon in the quarter finals 3-2. They had reached the World Cup semi finals for only the second time in their history, and would play against their old rivals West Germany. The England supporters were ecstatic. The press quickly backtracked and hailed the squad and Robson as World beaters. The FA licked their lips nervously and checked Robson's contract. Sales of Nessun Dorma rocketed in England, but not in Scotland or Wales.
And then the semi final. England vs West Germany for a place in the 1990 World Cup final.
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