February 14th, 1988
"What was so god damned important that you had to drag me out here at this hour, Lee?" George Bush complained. It was five in the morning, and Bush had already was functioning on very little sleep.
"Remember how you said we needed a boost?" Atwater let the question hang in the stagnant air of Bush campaign headquarters in New Hampshire.
"Remember? It's all I think about!" The last few weeks had been extremely rough on George H.W. Bush. After being humiliated by Quayle in Iowa, polling conducted in New Hampshire showed him once again trailing. He had tasked Atwater with putting him over the top.
"Well, I think this is what we have been looking for..." Atwater said with excitement in his voice as an aide set up the television.
"Dan Quayle
says he's a supporter of New Hampshire families. And yet, Senator Quayle also supports corporate tax cuts that will give millions to big businesses and take money out of the pockets of ordinary New Hampshire families. Senator Quayle would rather let the rich become richer before he would give back to the middle class. Dan Quayle is not a supporter of families, and is not right for New Hampshire."
The room hung in silence, until a single clap, and then another, and another, came from George Bush. As he broke into applause, as did the entire room. Atwater smiled, much like a shark showing his teeth.
"This needs to be rolled out. Immediately." Bush said.
"Don't worry," Atwater began, "anyone watching the morning news today should've seen it at least three times already."
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February 15th, 1988
Driving to a campaign event in Concord, Gary Hart and his campaign manager Sue Casey had a chance to quickly debrief.
"How're you feeling about your prospects here, Gary?" Hart laughed.
"New Hampshire should be renamed New Hartland, the way I won here four years ago. I can't see myself losing this one. What I'm more worried about is Minnesota and South Dakota in the next week and a half. Iacocca and Simon are going to be strong there."
"Well, if you win tomorrow, note that I said if, you'll be seen as the front runner. That carries a lot of power." Hart thought for a moment before speaking.
"I've heard good things from down South. Dale Bumpers seems to be doing a spectacular job garnering support. I thought for sure those states were locks for Jackson or Gore, but we might just have a shot in a couple of them."
"Bumpers is an incredible resource. We should keep him in mind for the future."
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February 16th, 1988
"We can now report the results of both primaries...
Republican Results:
George Bush: 33.3%
Dan Quayle: 30.6%
Bob Dole: 27.1%
Pete Du Point: 7.2%
Jack Kemp: 1.8%
Democratic Results:
Gary Hart: 37.4%
Lee Iacocca: 31.2%
Jesse Jackson: 12.4%
Paul Simon: 10.2%
Al Gore: 7.1%
Richard Gephardt: 1.7%
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60 minutes after the results
"...We have fought a tough and courageous battle, my friends, but it is with a heavy heart that I must withdraw from this presidential election, effective immediately.
As we continue to fight for American jobs and all of the other issues that Americans care so deeply about, I have come to find that the best man to continue to wage this war against the old guard is none other than Gary Hart.
I will be supporting Gary Hart for President of these United States of America!"
-Richard Gephardt, announcing his withdrawal and subsequent endorsement of Gary Hart