I did this thread years earlier, but enough time has passed that I can do it again and get new responses. Lets say that the Pepsi commercial incident is more serious and leads to Michael dying soon after. What would be the effects on the music and entertainment industry? This comes after Thriller so MJ already has a legacy, but what other artist could overtake Michael in mainstream popularity? Would the tv/movie industry adopt stricter safety measures (including an earlier adoption of CGI pyrotechnics)?