A fairly straightforward question. Former HUD Secretary and conservative hero Jack Kemp had been heavily speculated as a possible presidential contender in the run-up to the 2000 presidential election, but he announced that he would not run and instead endorsed then-Texas Governor George W. Bush.
However, what if Bush, for whatever reason, decides not to run, prompting Kemp to announce a run for the presidency. I assume (though anyone who feels I'm wrong, speak up) that he would become the early front runner in much the same way as Bush did in real life, receiving some unexpected trouble from John McCain but ultimately prevailing after winning through a pretty narrow GOP field.
So how does the campaign go? Who does Kemp pick as his running mate? What issues does he campaign on? How does the Gore campaign counter Kemp differently than they did Bush? Would the dynamic to the race be much different? What sort of states do each candidate win? And most importantly, who becomes the 43rd President of the United States in this scenario?