George Wallace, a previously moderate on racial issues, lost the 1958 Alabama election, leading to his ambition getting the better of him and creating a segregationist demagogue. He claimed that "nobody would ever out-nigger him again".
Now, if Wallace is somehow able to win, do you see him straying from his previous positions? Does someone else fill the void in the '60s to be the voice of the South on the national level? Who would it be?
And how would you bring this victory for Wallace about in '58? How would he govern Alabama?