"
Houston did something that even 1973 hadn't have done - it galvanized a vast cross section of businesses, industries, citizens and regulators to do something about a problem that had festered for decades. Davis-Besse had woken everyone up, now Houston kicked them in the teeth. Nobody's heads rolled over Houston. Instead, the differences got shelved. Really, while Houston residents would probably be infuriated to hear it, the black cloud that rocked their world on the morning of December 14, 2002, had a lining that was not so much silver as platinum. Americans didn't take the problems posed by the country's energy habits and infrastructure as something worthy of blame or scorn. They took it as a challenge - "OK, we have a problem, and its a big one. But we can fix it, so bring it on." Their leaders followed that opinion, and so began the building of so much of what exists today."
--
The Future is Green by Adrian Jackson, written 2044
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Fate has caused a horrible disaster to afflict the people of Houston and pain to inflict us all, and in the months and years to come, we now have the duty of not only rebuilding the lives of those unfortunate souls in Houston, we now also have the task of making sure it never happens again. Houston and Davis-Besse have made us all see the problems in our world. But America overcomes challenges. And we will overcome this one."
-- House Speaker Nancy Pelosi (D-CA), speaking in Philadelphia, PA, January 19, 2003
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I cannot say what people will do, and I cannot say what God will do. But I CAN say what Washington will do. We WILL rebuild Houston. We WILL make sure this never, ever happens again. And we WILL make sure that in the future, our homes and our families have reliable energy, and we WILL be able to do what is necessary to ensure our future, and that of those who come after us."
-- President George W. Bush, at a rally in Galveston, TX, January 26, 2003
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There is but one way of ensuring that our children have a safe, reliable source of energy in the years to come. That is to make our economy able to work with the resources we have and the alternative energy that we can generate. There is no other way to do what the President says he'll do, and I do hope he understands that fully. I hope we all understand that."
-- Congressman Dennis Kucinich (D-OH), in Congress, January 28, 2003
The disaster in Houston prompted massive recovery efforts from around the world, including the dispatch of naval vessels of over a dozen different nations and aid packages from all over the world, from Canada and other NATO members to more unlikely help from places like India and Venezuela. Hugo Chavez, the well-known and very loud Venezuelan President, made a point of offering a substantial amount of fuel oil and diesel to several US cities on the condition that it be used for poorer populations and mass transit usage. (Nobody turned this down. President Bush would later publicly thank Chavez for his help, despite the nastiness between Chavez and the Bush Administration.) Refineries in Canada, Europe and Australia went full tilt to try and alleviate the shortages. This caused a rather unwelcome rise in gas prices in several countries, but it was not forgotten in the US. The Bush Administration's idea of going to war with Iraq never happened - the US had better things to worry about, and despite the advice of some, President Bush felt that the problems at home would occupy all of his time.
The aftermath of Houston was a massive spike in fuel prices in the days after Houston, a most unpleasant surprise to holiday travelers who found that the costs of travel went crazy. Thankfully, most American homes had natural gas heating. But by the end of the month, gas prices had soared to as much as $6.50 a gallon in some places, which caused massive problems for commuters, particularly in spread-out cities with long commutes such as Atlanta, Dallas and Los Angeles. Similar massive fuel price increases affected the prices of everything, and caused a short but fairly sharp recession in 2003. But the optimism of the time caused that recession to be short. Despite the disasters at Houston and at Davis-Besse, the country hadn't taken a sense of trouble about it - it had taken it as a challenge.
The outgoing Congress was called back by Speaker Dennis Hastert at the request of a number of his colleagues, but an attempt to shove through an energy bill giving substantial tax breaks to several oil and gas companies for the purpose of "exploratory efforts" was shot down by Senate Majority Leader Tom Daschle, and President Bush indicated that he would have likely vetoed it anyways, as polls showed overwhelmingly that Americans were against the idea of subsidies for the oil and gas firms after Houston.
The New Congress sat on January 7, 2003, facing a raft of problems and some divided leadership, as the Republicans held the White House, the Democrats held the House and the Senate was an even 50/50 tossup. This forced Vice President Dick Cheney to sit in the Senate of most key issues, particularly because of several Democratic Senators, including John Kerry of Massachusetts, Paul Wellstone of Minnesota and John Edwards of North Carolina, were openly talking of running for the Democrats' Presidential nomination in 2004, and as such were making their names known.
Divided leadership did nothing to hurt efforts to fix Houston, however. Nobody denied the need to do that, or begin rapid reconstruction of the destroyed facilities there. But public message meant that simple rebuilds were simply not gonna happen - after Houston, many new refinery plans were built with much of the refinery piping and facilities inside huge buildings, with the goal of stopping huge fires if they broke out. This was eventually included into Houston's building codes, with that becoming law in November 2003.
Across the nation, this new energy crisis was both a crisis and an opportunity. Public pressure after Houston and Davis-Besse, as well as a hope for energy security after 9/11, led to investors and companies across the nation showing off plans for alternative energy facilities.
FirstEnergy's massive wind power plan was the first such serious proposal, but it was merely the first of many. Some had brushed off that ambitious proposal as fantasy, but FirstEnergy, dealing with its own capacity problem as a result of losing nearly 900 megawatts of generating capacity, quickly proved that it was not kidding in the slightest. With the assistance of shipyard in Fore River, MA, for assembly purposes, the pieces of the first FirstEnergy wind turbine headed out to a site near Cleveland, Ohio, on February 23, 2003, and was erected in March 2003. The turbine went online on April 16, 2003, followed by all 250 of its companions between April 2003 and May 2005. The first of the high-tech waste-to-energy incinerators went online, built at the Davis-Besse site, on August 21, 2004, after a massive investment.
The reactor at Davis-Besse was over the course of 2003 encased in a massive octagonal shell made of 3/8-inch stainless steel plate, which was then covered over with nearly six inches of reinforced concrete, and THAT was coated in synthetic liners. Underneath, more of the polymer linings were installed under the reactor to ensure no leakage of anything. The shell around it was completed in May 2004.
Most of the plans for major overhauls of the infrastructure system would require big investments, and to pay for this, the incoming Congress proposed, and approved, a gas tax system. The aim of this tax would be to keep prices for gasoline and diesel fuel at a stable level, with the aim being to solidify gas prices at about $4.25 a US gallon, a number which the Departments of Transportation and Energy agreed would work best to balance costs for consumers and plans to get America's energy usage down. As a compromise to get the bill passed, however, the Congress agreed to not collect the tax if prices of gasoline hit over $5.25 a gallon, and that all the numbers involved would be adjusted for inflation over time.
Gasoline shortages were common through 2003, as well as incredibly high prices for it. Several states, including California, Illinois, Florida and New York, introduced various systems of trying to keep some order to this. The shortages did, however, have a major effect on vehicle markets. The Detroit Three had been caught badly unawares - Ford, which had just released a new model of its Expedition full-size SUV, was in particular PR hock. Quickly countering, both GM and Ford wholesale committed to bring many of its European models to North America. History, for them, had not been forgotten - their rushed subcompacts in the 1970s had been safety nightmares and PR messes, and instead of trying to develop new cars in a huge hurry, GM and Ford quickly brought over many of their European offerings. While Ford had been doing this on a smaller scale for years with the Focus and the Contour, in both cases most of the lineup suddenly appeared in dealerships. The dealers were genuinely happy about that, too. GM's small Chevrolet Cavalier/Pontiac Sunfire pair were initially seen as good enough for the job, the appearance of the European Ford Focus put that idea to bed, and for most of 2003 and 2004 the lineups of the Detroit automakers were a mess as they tried to sort out what could be used, and what couldn't be.
"
It was like we all of a sudden got hit in the face by a shovel. The company had been making sport utility vehicles and pickup trucks because they made profits for us, and all of s sudden we couldn't sell them. In the space of a month we went from selling millions of pickups and SUVs to being unable to move them at all. We had to do something, and we had to do it fast, and with Toyota, Honda, Nissan and Volkswagen already well established and ahead of us, another Vega could have buried the company. We had to play for keeps, and we did just that."
-- Bob Lutz, GM Chairman for North American Development, in a 2007 interview for
Motor Trend magazine
A 2004-model Saturn Astra at a proving ground in Michigan
Chrysler, however, was in deep trouble. DaimlerChrysler had no small car wings, with the majority of its efforts focused on larger vehicles and Daimler's Mercedes-Benz car lines, which took some hits but stayed steady. Many of Chrysler's smaller Dodge Neon models sold well, but as the small cars from the imports and its Detroit rivals came in numbers, Chrysler's sales dropped like a stone. The knowledge that gas prices were going to stay high didn't help matters. DaimlerChrysler took a $4.5 Billion loss in 2003, bigger than GM or Ford. They needed new products, right then and there. And while work was underway and being shoved hard, it wasn't likely to be fast enough, particularly as Daimler caught to reduce losses.
The salvation, in an incredible ironic twist, came from Britain. Daimler needed small car designs and fast, and the bankrupt MG Rover Group, which was teetering on the verge of liquidation, provided them. The older designs never made it very far, but it was quickly ascertained that the aging MG ZR and ZS designs could complement the cars Chrysler made for a little while, and they started turning up at US Chrysler dealers in mid-2004. The new cars actually proved fairly popular, with many dealers intelligently using flashbacks of the MG sports cars of the past as part of the attempt. Chrysler also intelligently sought the expertise of Daimler's heavy truck division for better diesel engines, particularly for its bigger models, and began replacing V6 engines in its bigger Stratus and Intrepid models with the turbocharged four-cylinder engine from the SRT-4 sports sedan, something which both improved fuel mileage and performance over the older V6 designs. Chrysler also found customers for its minivans, which offered similar space and somewhat better mileage than the many sport utility vehicles. Chrysler's new smaller cars began turning up in their dealers in 2006. By that time, they had outright bought the remains of MG Rover, and the company used variants of its K-series engines in newer products. Combined with turbocharger technology from Garrett, Chrysler was able to switch entirely to four-cylinder engines for its small and mid-sized car lines for 2006, offering versions of the K Series and its own 2.4-liter turbo with up to 355 horsepower in everything from the tiny Dodge Caliber and MG ZR right up to the Dodge Dakota pickup truck.
"
You gotta love the arrogance of the Germans who run DaimlerChrysler. Claim credit for Chrysler's turnaround, will you? Yes, Chrysler went for broke, no two ways about that. They had no choice, because they had nothing. The only reason Chrysler bought MG Rover was to put new cars in their showrooms and to get the K-series engine, and considering what they paid for the company, it was a great move indeed. But if anything, the knee-jerk reactions at Chrysler and the lack of any development of new cars before Houston showed the primary problem with DaimlerChrysler - Daimler had bought them just to get the profitable trucks and to get premiums on parts from suppliers. When the going got rough, the German management, led by these two idiots, treated the company as a bastard child, and Eaton and Chrysler's American and German engineers, along with the new British guys whose jobs depended on this deal, worked their asses off with no money to do the impossible. And now Jurgen Schrempp and Dieter Zetsche are claiming credit for fixing that mess, as if anybody in this business doesn't know who actually fixed it. Bob Eaton ought to tell them both to kiss his ass. He ought to ask Lee Iacocca for an apology for calling him incompetent while he's at it, too."
-- Brock Yates, in the July 2007 issue of
Car and Driver magazine
GM's gas-electric Volt concept was another milestone. GM was adamant right from the start that the Volt would be built, though its striking design over time lost much of its edges. GM's European small cars also coincided with a major transition to diesels in its truck engines. All of Detroit did this, though Chrysler was the only one brave enough to use diesel
car engines. Detroit's new diesels were almost immediately beginning improvement programs, as well.
This huge, costly effort paid dividend almost immediately. American auto buyers, first surprised at the sudden changes in models on offer, soon found that some of them were very satisfactory indeed. Chrysler's Garrett Turbo-equipped machines proved to be both frugal and able to make all the power one needed. Requiring premium fuel was at first an issue, but the cost difference (usually about 50 cents/gallon) was smaller than the difference in fuel economy, and customers noted this quite quickly. By 2007, the Detroit makers were all alive and well, and SUVs and Light Trucks, which had taken more than half the new vehicle market in 2002, had plummeted back to about 20%. This resulted in an initial loss of profitability for Detroit, but they quickly adapted to this. Incidentally, Chrysler's actions resulted in the survival of MG Rover, and ultimately Chrysler's expansion into European markets from a UK base, which resulted in thousands of British jobs. This did NOT go unnoticed in the UK, either, with the British government being quite happy to help Chrysler's efforts, even to the point of having a number Chrysler 300s being used as vehicles by the British government.
The suddenly-high fuel prices contributed to a renaissance in public transportation, too, especially in cities which were already working on such expansions. As with the alternative energy proposals, ideas for mass transit improvements quickly became a dime a dozen, with cities from San Francisco to Boston to Miami beginning such efforts. Diesel fueled-buses weren't in most of the more ambitious ones - many of the ideas involved electrified rail transit of some form or another, though trolley buses soon became a fairly common (and cost-effective) idea. The sudden and massive rise in traffic levels caused problems in many areas, with big systems such as BART (San Francisco Bay Area), MTA (New York) and Metrolink (Los Angeles) hardest hit.
Commuter rail lines and regional rail became common proposals too, even on relatively sparsely-populated routes such as Albuquerque-Santa Fe in New Mexico and Minneapolis-Duluth in Minnesota. High-speed lines also became common proposals, with serious proposals showing up in Texas and California on ballots in 2003. A sudden rise in fuel prices hit airlines, already still struggling to recover from 9/11, right in the gut, though for others it proved a surprise - Amtrak, for example, saw a sudden (and very large) increase in the usage of its electrified Acela Express, Northeast Regional and Colonial routes. America's freight rail lines, particularly in hydropower-rich areas such as the Pacific Northwest, began studying electrification again. General Electric, smelling blood in the water, offered to underwrite electrification efforts if they used GE equipment and locomotives for them.
In September 2003, Sasol announced that it would jump into the US market with its synthetic oil production technology. For the relatively-small South African company, this was a big, big leap of faith - but with fifty years of experience at producing oil from coal, they knew what to do and how to do it. They didn't take long to find an ally in their efforts - Hess Corporation offered to market their fuel produced if it met their standards. Sasol announced its first plant would be built near Nazareth, PA, on March 22, 2004. The plant was completed in May 2006, and soon after when it appeared that the idea of gasoline entirely from American sources had a certain appeal in the post-9/11 world, Hess began marketing the fuel as "Sasol by Hess". This was mostly successful, but the two firms would during 2007 and 2008 be expanding their efforts with Sasol-branded gas stations in markets Hess did not already serve. Government support was originally hard to find - the attempt by President Jimmy Carter to enact a synthetic fuels law in the 1970s had been a disaster - but after the plant opened and it was seen that the idea did indeed work, The Sasol-Hess consortium had little trouble getting support for their work, and the two companies expanded very rapidly in the 2000s and 2010s as a result.