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Visual kei is a music movement in Japan exemplified by such bands as X Japan and Dead End.
https://en.wikipedia.org/wiki/Visual_kei
However, their popularity with Western audiences was limited and it's only been in the past few years that the genre gained acceptance.
What POD's could have helped the genre gain popularity? Not on par with the UK/US bands of the 1980's/1990's but an equivalent?