Beertown Blues
The Beertown Blues is a colloquial term for the frequent postseason debacles of the Milwaukee Braves, a member of Major League Baseball's National League in Milwaukee, Wisconsin. The term came into existence in the late 1990s and early 2000s to describe a series of inexplicable bad luck for the team, which at the time was among the most consistent regular season performers of the time; the term was resuscitated again in the late 2010s and early 2020s as the Braves returned to prominence.
After a long history as one of the National League's doormats, the Braves between 1993 and 2005 appeared in the MLB playoffs every year save 2001 and became the first team since the Boston Red Sox of the 1970s to win four straight pennants, appearing in four World Series from 1996-99; unlike the Fortress Fenway Red Sox, however, the Braves only won their first of those four, defeating the then-defending champion Cleveland Indians 4-2, with the decisive Game 6 being the last-ever played at Milwaukee's Municipal Park; starting in 1997, the Braves moved to the adjacent Pabst Park. Superstitious Braves fans became convinced that Pabst Park was cursed, either by (allegedly) Chicago Cubs-supporting construction workers or by Native Americans upset at the use of iconography they found offensive. The Braves would be defeated in seven games in a rematch with the Indians in 1997, with the final game once again in Milwaukee. The "Blues" worsened the next two years, as the Braves, despite owning the best record in the MLB both years, were upset by the Seattle Rainiers in five games in 1998 and the New York Yankees in five in 1999, losing both final games again at Pabst, with a minor riot breaking out in the stands during the latter series as the Yankees were awarded the trophy.
For Braves fans, this would eventually come to be the high point of the franchise, as they were swept in both the 2004 and 2005 NLCS by the Padres and Cardinals, respectively, and they would not appear in the playoffs again until 2010, when they were again swept in the NLCS by the Padres. With disappointing appearances in the 2011-13 playoffs, the Braves failed to advance for the next three years, during which major renovations were done to Pabst Park, and in 2017 the Braves, despite only winning 86 games and being the fifth seed in the playoffs, managed to win the World Series for the first time in 21 years 4-3 over the Twins, winning away from Pabst. This would mark the start of a new run of high hopes and frustration, however; they would lose the 2018 NLCS 4-3 to their archrival Cubs (who went on to win their second World Series in three years) and thus lose again a chance at a repeat World Series. The term "Beertown Blues" was resuscitated in 2023, when the Braves had arguably their most talented roster since the 1990s, won 100 games and the 2nd seed in the playoffs, and were promptly swept by the Diamondbacks in the NLDS.
While the "Beertown Blues" is regarded as an in-joke in Milwaukee, baseball commentators note that the Braves, who have one of the more modest league payrolls, are not a disappointing team but rather one that using a well-developed farm system and disciplined management has punched above its weight for close to thirty years as a consistent playoff contender with two World Series titles while rich teams like the Yankees or Red Sox have only one apiece during that same stretch (1999 and 1994, respectively) and that rather than a curse denying them postseason glory, the club is a remarkable overperformer considering its resources.
After a long history as one of the National League's doormats, the Braves between 1993 and 2005 appeared in the MLB playoffs every year save 2001 and became the first team since the Boston Red Sox of the 1970s to win four straight pennants, appearing in four World Series from 1996-99; unlike the Fortress Fenway Red Sox, however, the Braves only won their first of those four, defeating the then-defending champion Cleveland Indians 4-2, with the decisive Game 6 being the last-ever played at Milwaukee's Municipal Park; starting in 1997, the Braves moved to the adjacent Pabst Park. Superstitious Braves fans became convinced that Pabst Park was cursed, either by (allegedly) Chicago Cubs-supporting construction workers or by Native Americans upset at the use of iconography they found offensive. The Braves would be defeated in seven games in a rematch with the Indians in 1997, with the final game once again in Milwaukee. The "Blues" worsened the next two years, as the Braves, despite owning the best record in the MLB both years, were upset by the Seattle Rainiers in five games in 1998 and the New York Yankees in five in 1999, losing both final games again at Pabst, with a minor riot breaking out in the stands during the latter series as the Yankees were awarded the trophy.
For Braves fans, this would eventually come to be the high point of the franchise, as they were swept in both the 2004 and 2005 NLCS by the Padres and Cardinals, respectively, and they would not appear in the playoffs again until 2010, when they were again swept in the NLCS by the Padres. With disappointing appearances in the 2011-13 playoffs, the Braves failed to advance for the next three years, during which major renovations were done to Pabst Park, and in 2017 the Braves, despite only winning 86 games and being the fifth seed in the playoffs, managed to win the World Series for the first time in 21 years 4-3 over the Twins, winning away from Pabst. This would mark the start of a new run of high hopes and frustration, however; they would lose the 2018 NLCS 4-3 to their archrival Cubs (who went on to win their second World Series in three years) and thus lose again a chance at a repeat World Series. The term "Beertown Blues" was resuscitated in 2023, when the Braves had arguably their most talented roster since the 1990s, won 100 games and the 2nd seed in the playoffs, and were promptly swept by the Diamondbacks in the NLDS.
While the "Beertown Blues" is regarded as an in-joke in Milwaukee, baseball commentators note that the Braves, who have one of the more modest league payrolls, are not a disappointing team but rather one that using a well-developed farm system and disciplined management has punched above its weight for close to thirty years as a consistent playoff contender with two World Series titles while rich teams like the Yankees or Red Sox have only one apiece during that same stretch (1999 and 1994, respectively) and that rather than a curse denying them postseason glory, the club is a remarkable overperformer considering its resources.