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Say Robert Kennedy survives and wins in 1968 against Nixon. My question -- how does this change the unofficial "rules" of future Presidential elections? And what would be an example of a future election playing out according to this different conventional knowledge?

Some examples -- Robert Kennedy announced his campaign after the New Hampshire primary; would his winning the nomination (then the election) change how future candidates run their campaigns, making late entries into the race more common? Also -- if Bobby beats Humphrey, and then Nixon, it could kill the modern idea of a VP stepping stone. In fact, it would be the third time in the 20th Century (after Taft and Hoover)* that a President ran for his party's "third term" based (in part) on his experience in the Cabinet of the past eight years.

What else is there?

*to a lesser extent, illustrated by the 1920 DNC fight b/w McAdoo and Palmer, and Wallace's initial rise in 1940
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