1971 was a new year for NET with new series launched; the first was All in the Family, a series that just like Sesame Street was turned down by NBC, CBS, and ABC, it was about a New York family who would live life and would encounter issues in their daily lives. The issues on All in the Family would usually reflect an issue of the 70s; CBS was the closest to picking the series up but the BBC executives made a deal that would end any chance of this happening, the deal would give the rights to Death Till Us Part and Doctor Who to CBS for $80,000 and CBS could develop versions of these shows exclusively for an American audience. CBS took the deal and turned down All in the Family, a move CBS would regret and a move that would go down in history as one of the worst deals ever made especially since the CBS versions of Doctor Who and Death Till Us Part would only last for 2 years and would be poorly received, NET affiliate WLIW then picked it up and the series aired it first episode on January 12 1971; the series would later air nationwide on June 21 1971 after staying exclusive to the New York City/Newark area for its first season. All in the Family helped boost NET's ratings and earned many donations for WLIW and NET; WGBH's Masterpiece Theater, which is an anthology series that would play drama, mystery, and comedy series and serials from the BBC, though later on serials from ITV and other companies would air, the first serial to air was The First Churchill's. Electric Company would also air; it was produced by The Children's Television Workshop, the same company behind Sesame Street, it would run until 1977. Aside from programing, The Concert for Bangladesh lasted for one week, August 1st to August 8th, and took place in Austin, New Orleans, New York, and Pittsburgh; George Harrison, Ringo Starr, Bob Dylan, Eric Clapton, Billy Preston, Leon Russel, Badfinger, Ali Akbar Kahn, Ravi Shankar, and Fred Rogers would play at all the venues with the Jackson Five playing at the New Orleans and New York legs, Fats Domino and B.B. King playing at the Pittsburgh leg, and Wings playing at the Austin leg. In a preview of later events Jackson Five singer Michael Jackson and George Harrison both sang the songs Got To Be There and Ani't No Sunshine as a duet, they would later preform both songs as part of the Traveling Wilburys on Traveling Wilburys Vol. 1 they also did some collaborations before the Traveling Wilburys was formed. The Concert was successful and raised 3 million dollars for Bangladesh; NET affiliate WLIW introduced a new logo that utilized Scanimate,
this logo but with WNET replaced with WLIW.
1972 was the year Sanford and Son aired on NBC, after NET turned it down, Ultra Seven, also turned down by NET, aired on ABC to compete against CBS' Doctor Who; NET picked up Are You Being Served, Fat Albert and the Cosby Kids, Great Performances, and Maude. Are You Being Served was a British sitcom set in a department store; Fat Albert and the Cosby Kids was an animated series by Filmation centering around kids in North Philadelphia who hangout in a junk yard and learn lessons; Great Performances is a series meant to highlight performances, this series was partially inspired by The Concert for Bangladesh's success and the episodes of Sesame Street and Mr. Rogers that centered around said concert; Maude was a spinoff of All in the Family centering around Maude Findlay. All these shows would be successful; M*A*S*H* also aired this year on CBS, along with The Super on ABC. NET's executives wanted a new logo around this time, they commissioned Ravi Shankar and George Harrison to make the score and Saul Bass to design the logo; The score at first was a rock song with jazz and raga influences, however NET's executives didn't like the score and asked for a rework. Harrison saved the early score, it would later become the song Simply Shady on the Dark Horse album, but came back with a blues/rock song with raga influence and it was accepted; as for the logo's visuals the first idea was to stack the words National, Educational, and Television on top of each other then to have the words disappear leaving only the letters NET behind however this was rejected. The accepted idea was called the three stars logo; we see a black screen, then multiple stars (coloured Red, White, and Blue) make up the out line of the US (Including Alaska and Hawaii) with the out line drawn three stars appear inside the outline, on the first star we see the letter N, on the second the letter E, and the last the letter T. An announcer the says,(1974-1974 though Mr. Roger's Neighborhood used this variant until 1980) "NET, The Public Television Network", (1974-1980) "NET, America's Public Television Network", (1976-1977) "The All American Network", (1980-1987) "APT, American Public Television". The announcer would vary depending on the show.
Changes from our timeline: I expanded the Concert for Bangladesh's roster, I also expanded the Traveling Wilbury's roster, I also had Shankar involve himself with Simply Shady (ITTL Rogers also preforms piano for that song), also APT is created earlier then ITTL, Finally I gave All in the Family, Maude, and Fat Albert to NET.