OOC: When was the point of divergence? Was it not alienating Ted Dabney and Al Alcorn, not selling Atari Japan independent to become Namco, thus having Galaxian, Galaga, and Pac Man in your stable, managing to snag Jay Miner and Steve Wozniak on permanent payroll, getting in on the ground floor with Micron (so that RAM, including flash, can be had for production cost rather than paying cartel prices), Tandem Computing (so that the business sector takes you seriously) , and Western Design Center (so that you can insure an upgrade path for the 6502 series), or simply Nolan Bushnell not using the company as his personal piggy bank for stupid stuff like robot buddies and have to be bailed out by Warner Brothers? Because after that last one, Atari's fate is no longer in its own hands.