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I'm wondering if this is a plausible scenario:

Labour under Brown loses the 2010 election as OTL.

The Conservatives and LibDems form a coalition under Cameron and Clegg.

Jon Cruddas decides to stand in the 2010 Labour leadership election and wins on the second ballot.

Both Miliband brothers gain senior positions in Cruddas' cabinet.

Cruddas pushes Blue Labour as a way for the party to win the 2015 election and a respone to the Conservative's 'Big Society.'

Labour tries to distance itself from New Labour and the legacy of Blair and Brown while still occupying a centrist position with more emphasis on socially conservative values. Cruddas sees this as a way to adhere to working class populism as well as the Christian left. Blue Labour emphasises family values and fraternity as well as mild Euroscepticism, wariness of immigration and tougher measures on crime.

Labour campaigns for proportional representation in the AV Referendum, seeing it as a way to get the Conservatives out of power.

Alternative Vote wins a narrow majority in the referendum - Labour and the LibDems see this as a victory.

The SNP win a majority in 2011, much as OTL.

In the Scottish Independence Referendum, three options are provided on the ballot. The question asks whether Scotland should remain a member of the UK with no additional powers being devolved to the Scottish Parliament; Scotland should be an independent country; and Scotland should remain a member of the UK with the Scottish Parliament obtaining 'devo-max.'

The coalition campaigns for option one - no new powers, the SNP campaigns for option two - independence, while Labour campaigns for option three - devo-max. Option three wins a decisive majority of the vote while independence does much better than expected and comes a strong second. Labour heralds this as a victory.

In the 2015 election, Labour does not lose much ground to UKIP in the popular vote. The party is still ousted from Scotland by the SNP but not as much as in OTL. Labour wins the most number of votes and seats in the election and forms a coalition government with the LibDems.
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