Okay... speaking as a guy who has done some--though likely not nearly enough--research on early French colonial practices for my timeline--what people need to understand is at this stage, France's eyes are fixed southwards. They've done some explorations up north, but the general consensus is it's a whole lot of cold nothing that isn't worth the expense. (England will keep at it because it can afford it, but remember, it's mostly chasing the at this point nonexistent Northwest Passage.) The Fur trade won't be profitable enough to justify the expense for... roughly half a century, I believe. Too much European competition, including several species that they will wipe out in a very short time. So France is going to focus on southerly climes, hoping for a chunk of Brazil, and maybe something in the Caribbean or Florida to needle Spain with. That's where the money is--or at least appears to be.
In the end, there's a reason that New England and the Keystone area were settled by the guys who had lots of excess population, including religious dissidents whose big thing was just getting away from home. Sure it's a treasure trove--in the long run. But most colonial efforts in this period are very short term thinkers.
Which is why you see so many "And they all died horribly" endings...