Challenge: Make Swimming a highly popular sport

Swimming is already a popular sport, and during the Olympics it has some of the highest viewership out of any of the other sports, but could it be kept up throughout the year as a popular sport, a la american football? Like prime-time televised meets, etc. etc.?
 
Go with the East German suggestion in the 80's (before the modern swimsuits) to let the female teams swim naked for better times...:cool:
 
Steriods any one

Go with the East German suggestion in the 80's (before the modern swimsuits) to let the female teams swim naked for better times...:cool:

Yah, that would work with all of the questionable "female" athletes that the GDR fielded. Just make sure that they are the shot putters and weight lifters. :D:D:D:D:D
 
Add Sharks to the swimming pool. It would make the swimmers go faster and make things less boring for the spectators.:)
 
Swimming meets are televised fairly regularly Down Under, especially local ones but the big international meets get good coverage too.
 
When Venice finally sinks, the Venitians might make it very popular among themselves. The same for Amsterdam, N'Orleans, and any other city that'll eventually be under water.
 
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