What if a pop-culturfied pseudo-communist movement caught on? Like Che T-shirt X25.
Here's a list:
Mao (Zhongshan) suits
Mao hats
Ushenkas
Putting hammers&sickles on everything from clothes to cars
Writing random stuff in Russian/Chinese
haha, not only did we win the Cold war, now we've turned their ideology into a garbage pop-culture fad!!!
Might be ASB... One could argue that we won the Cold War in the European theater, but it's still active in the Asian theater (China, North Korea, Vietnam, etc.). Oh, and there's the matter of that one island a few miles south of Florida.
I don't know if you remember, but before 9/11, it seemed to me that China was going to become the next Soviet-type bogeyman. Do you remember the
Hainan Island incident with that American spy plane that collided with another plane in Chinese airspace in April 2001? That was really tense.
OTL, China is becoming a big communist superpower to rival the Soviet Union, but most people don't think about that right now because of the war on terror. Still, because of increased sentiments of nationalism in the wake of 9/11, as well as the overall conservative political climate, we still consider the Chinese (and communists in general) to be our antithesis and there's no chance that even an ironic use of communist symbolism would find widespread adoption in mainstream culture.
Now, think about an ATL with a POD of no 9/11. China will probably become the new Soviet-ish bogeyman, and conservative broadcasters will probably conjure up frightening specters of the possibility of an invasion of Taiwan. On the other hand, you still have the liberal "Free Tibet" movement that started in the '90s. Need I say more?
You probably wouldn't see even an ironic adoption of communist symbols until at least the 2010s. Maybe if the economic situation in the US never improves, communist ideals (or at least Marxist theories of class struggle) could come to the forefront of popular thought. Of course, I understand that's future history and off-topic for this section of the board, so I won't say anything else about it.