How could Reagan lose his lead in the 1984 landslide election which saw Walter Mondale get absolutely trounced.
Rules:
1. PoD must be after recovery from the early 1980s recession
2. You can change the democratic ticket but not the republican ticket.
I don't see any plausible way for Reagan to lose after the recovery of OTL. Joking about Mondale's "youth and inexperience" was apparently a sufficient response to the "senility issue" for most voters...
And even in Feb. ‘84 when we had the Iowa Caucus (Feb. 20th) and the New Hampshire Primary (Feb. 28th), unemployment was 7.8%. And continued:In January, 1983 Reagan's job approval ratings were quite low--35 percent. https://news.gallup.com/poll/11887/ronald-reagan-from-peoples-perspective-gallup-poll-review.aspx This is quite understandable, in that unemployment had peaked at 10.8 percent in November-December 1982. https://fred.stlouisfed.org/data/UNRATE.txt . . .
And even in Feb. ‘84 when we had the Iowa Caucus (Feb. 20th) and the New Hampshire Primary (Feb. 28th), unemployment was 7.8%. And continued:
March 1984: 7.8% unemployment
April 1984: 7.7% 〃
May 1984: 7.4% 〃
* and if we add in people working part-time who are seeking full-time, the unemployment rate is a couple of full percentage points higher
November 1984: 7.2% unemployment
In January, 1983 Reagan's job approval ratings were quite low--35 percent. https://news.gallup.com/poll/11887/ronald-reagan-from-peoples-perspective-gallup-poll-review.aspx This is quite understandable, in that unemployment had peaked at 10.8 percent in November-December 1982. https://fred.stlouisfed.org/data/UNRATE.txt The only way I can see to have Reagan lose "after the recovery" is to have only a nominal recovery--GDP increases but unemployment goes down only very slowly. This probably requires a Federal Reserve Board much more worried about inflation (even after it had been drastically cut) than the one of OTL.
I don't see any plausible way for Reagan to lose after the recovery of OTL. Joking about Mondale's "youth and inexperience" was apparently a sufficient response to the "senility issue" for most voters...
I agree that voters are very attune to the direction in which things are moving. Voters are going to compare election day Nov. ‘84 to the depths of the 1982 recession (at the time, worse downturn since the great depression).. . . while the 7.2% rate of November 1984 may not look like "morning in America" it was not only an improvement over the 1982 recession but over the 7.5% when Reagan was elected in November 1980.
Was improving, but didn’t peak till later.The economy happened to peak exactly at the time of the election. . .
.
The easy solution is a delayed economic recovery. Having the POD after the recovery is much tougher.
But here goes:
Basically, a combination of the media going "Dear God. Reagan is Senile!" for several weeks, and Mondale trying to be as inoffensive as possible may get him across the line - at the height of the Cold War, having a mentally unfit President would be problematic for voters, even if they liked him.
- Reagan's budding Alzheimers becomes even more noticeable in the second debate - there is no "youth/experience" quip.
- Mondale picks someone like Dale Bumpers as VP, rather than Geraldine Ferraro.
- No "I will raise your taxes" line at the Convention.
- Less identity politics during the campaign.
It is the direction in which unemployment is moving, not the actual rate, that is decisive for a president's re-election. After all, unemployment was still pretty high when FDR won by a landslide in November 1936.
And in any event, while the 7.2% rate of November 1984 may not look like "morning in America" it was not only an improvement over the 1982 recession but over the 7.5% when Reagan was elected in November 1980.