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For the 1938 model year, Graham unveiled Amos Northup's "Spirit of Motion" design: it polarized car buyers, who either loved it (a minority) or hated it. Today, it's widely acclaimed as both revolutionary and exquisite, evocative of the 1930s.
Suppose the design had been enthusiastically received 78 years ago? What happens to Graham, which, IOTL, went under after a small 1941 model year run?