12:00 P.M. Sacramento California, July 23, 1980
Reagan was pleased to be back in front of the cameras. There were two of them, manned by professional men in suits, and below them, out of sight of the broad lenses, there was a little teleprompter, loaded with the announcement that Reagan had written the day before.
With Helms running and the contest fractured to hell and back, Reagan had decided that it would be a good idea to formally endorse Ford and quietly condemn Helms. The doctors, though nervous that he might be straining himself, had given the thumbs up after some cajoling from Reagan, and now he was sitting at the table, head swathed in bandages, smiling as the last of his makeup was applied by a young Hispanic woman.
“No shine?” He asked, and the woman shook her head.
“Nope, you’re all ready to go.” He smiled.
“Wonderful, thank you.” The makeup artist retreated and Reagan sat back in his chair, glancing over at the first camera operator, who was beginning to count down.
“Five, four, three…” He counted the last two numbers down on his fingers and Reagan spread a smile onto his face as the cameras began to roll.
“My fellow Americans,” he began, “this is my first time appearing on film since my accident, and I am pleased to say that I have suffered no lasting damage from my injuries and am now well on the road to recovery. It has been nine days since my sudden absence at the convention threw our party into chaos, and nine days since Gerald Ford was nominated in my stead.
I have said before that Gerald Ford is a worthy nominee, in 1976 when he took the nomination away from me for the first time,” Reagan chuckled, “and I shall say it again now, in 1980. While some will say that what he did at the convention was tantamount to treason, the fact remains that it was not my nomination to win, I had suffered a serious head injury and as of the first ballot was in a medically induced coma and undergoing surgery to remove shards of bone from my brain. Ford did his duty, broke the deadlock and reached a deal that resulted in conservative politicians and policies being well represented in his administration.
I will be serving as Gerald Ford’s Chief of Staff after he wins the election this fall, and will help him in shaping policy and guiding this nation along the path towards the boundless prosperity and plenty that I know every American deserves. And in that capacity I will do my absolute best to promote the conservative policies that I believe would best serve the United States. But ultimately I will serve at the pleasure of the President, a man who I trust to successfully and capably carry out the job which he has been nominated by his party to do.
In conclusion, I endorse Gerald Ford to serve as our President, and do this not because I am being coerced by the promise of employment in Washington or anything that the separatists in our party might say, but because I have thought long and hard and come to the conclusion that Gerald Ford really is the right man for the job. Thank you very much and I hope to see every last one of you at the voting booth this November.” The cameras clicked off and Reagan grinned at the camera crews. It wasn’t a very long speech, but it would do the job, he knew that much.
“That was great,” one of the cameramen said, “you did very well sir.” Reagan smiled.
“Glad to hear that,” Reagan always enjoyed it when he could accomplish something on the first take, it felt like good luck, “and thank you for coming on such short notice.” He yawned and then sat back in his chair as the makeup artist came back, this time with a damp cloth. Doing stuff like this still tired him out, much more than it had ever used to, but that was par for the course he supposed. His doctors had told him that he would need to rest quite a bit, and he didn’t doubt them. It was a pity that the campaign was so chaotic, he wanted to rush and help Ford in any way that he could, but being confined to bed for most of the day made that difficult.
Short little speeches like this would have to do for the time being. But as soon as he was able Reagan intended to go out and do battle. His political future depended on it.
2:30 P.M. Washington D.C., July 23, 1980
“Underpowered.” Carter said, feeling vaguely disappointed by the report that Lockheed Martin had provided.
“Quite badly,” General Jones said, “we’re going to need somewhere around thirty rockets in order to have enough thrust to both take off and land in the tiny amount of space that we’ll have available.” Carter wondered how exactly that many rockets would be packed onto a C-130, but then supposed that that would the job of the Lockheed Martin engineers to figure out.
“When will the initial tests be able to be carried out?” He asked, and Jones smiled, correctly interpreting this as permission to go ahead with the project.
“Late September, early October at the latest. We’ll need to draw up mission parameters and figure out how to insert our Delta operatives.” Carter raised an eyebrow.
“Will there be a Godzilla option in these new parameters of yours?” Jones smiled.
“Mr. President,” he said, “there’s always a Godzilla option.”
3:00 P.M. New York City New York, July 23, 1980
“Gentlemen, I’d like you to say hello to our newest board member, former White House Chief of Staff and Secretary of Defense Donald Rumsfeld.”
Wriston had his hand on Rumsfeld’s shoulder and was speaking to a collection of businessmen, all of whom were studying Rumsfeld intently. Rumsfeld had seen that sort of look before, it always came on when people were trying to figure out if the new person they were meeting was a threat or not. He could almost see the wheels in their head turning, deducing whether or not he was going to be the guy who took their job or did something unforgivable in the near future.
“Welcome to the company Don, I’m Hector Bryce.” The nearest man to Rumsfeld said, standing up and extending a hand. He smiled broadly, and Rumsfeld noticed that he was finished sizing him up, evidently he had decided that the newcomer wasn’t a problem. At least not yet.
“Pleasure to meet you Hector.” Rumsfeld said politely, filing Bryce’s name away in his mind. He had never heard of the man before, but that wasn’t surprising, he didn’t know who half of these people were. He had some reading to do.
The resulting board meeting wasn’t anything special, just a rundown on how the company was doing, followed by a series of votes where Rumsfeld carefully followed the company line. Everybody seemed to get along alright and there weren’t any schisms or divides immediately apparent. Wriston managed his board with an ease that Rumsfeld admired, and it was apparent that he was supremely popular amongst the members.
Glancing around the room, Rumsfeld decided that he was going to have to get to know these people, befriend them, and then figure out exactly how the board worked. Not as an organization, he already knew that, but as a collection of individuals. There had to be some way he could rise through the ranks and stop being the new guy. That wouldn’t get him anywhere, and he didn’t want to just be present for the next four years until there was another opportunity for regime change in Washington. He needed to establish himself a power base, and a big one.
1:00 P.M. Raleigh North Carolina, July 24, 1980
“Oh goddamnit.” Helms said, the color draining from his face as he realized just who was staring him in the eyes from the nearest television screen.
“My fellow Americans,” Ronald Reagan began, and from there his message got a hell of a lot worse for poor Jesse Helms.
2:00 P.M. Sacramento California, July 24, 1980
“I really cant thank you enough for doing this Ron, you’ve been a tremendous help for me.” Reagan smiled at Ford’s words, he enjoyed that Ford unfailingly showed his gratitude whenever people helped him out, it made the man a joy to deal with.
“No problem whatsoever Jerry, now get out there and win us an election.” Ford promised that he would and Reagan hung up. Outside the sun was shining and breeze ruffled the curtains of his hospital room. His head still ached in a dull and persistent way, but the pain wasn’t nearly as bad as it had been when he first woke up. The doctors were telling him that within anther few days it would stop hurting entirely. That was welcome news.
He lay back and shut his eyes, enjoying the afternoon and feeling happy about having made a difference.
3:08 P.M. Grand Rapids Michigan, July 24, 1980
An hour removed from speaking to Reagan, Ford was out on a stage, Betty next to him, kicking off the first major campaign rally of the election. Reagan’s people, now his people, had done an admirable job at putting it together in about half the time that they would have normally done so, and now Ford was speaking before a crowd of nearly two thousand locals, all of whom seemed very glad to see him.
“Thank you all for coming to see me on this wonderful sunny afternoon,” Ford said, smiling, “I am so glad to be out here today with all of you fine people, kicking off my campaign to take the White House. It’s been a rough road to get here, and while certain people have seen fit to abandon the party entirely and threaten to reelect Jimmy Carter by proxy, I can rest easy knowing that you fine people will work with me in order to guarantee that the nation will be put on a better, more responsible path this November.” That earned Ford a wave of applause, intense enough that he had to wait for it to dissipate before he could continue speaking.
“I am joined in my efforts by such diverse figures as Ronald Reagan, Paul Laxalt and Pete McCloskey, all Republicans, and all great Americans who know that the key to success lies not in pointless factionalism, but diversity and compromise; both of which allowed me to keep my party together during the tough times that it has been subjected to in the past weeks.
You may have recently heard the announcement that Ronald Reagan made this afternoon, announcing his endorsement for me. That may seem unsurprising to many of you, but Governor Reagan’s endorsement is important, for it shows a willingness to compromise that many in Washington, on both sides of the aisle lack. I aim to fix that when I am elected, and seek to foster an atmosphere of bipartisan debate which will allow good ideas that both parties hold dear to be fairly debated and codified into law, making this nation a stronger, safer, flat out better place to live.
We will end the malaise that has gripped this nation and even now holds our innovation and economic prosperity hostage, strangling our future in smog, crime and economic mismanagement which has seen inflation skyrocket and wages crash. And we will do this together, for no great effort can be won alone. And for that reason I call upon you all, not just in this audience, but all across the nation to listen up and take action. Rise up against the status quo and demand better, because you deserve it! Donate, volunteer, take charge of your future and remember that a vote for Gerald Ford and Howard Baker this November is a vote for progress and prosperity in America. Thank you all very much, God bless you and God bless the United States and America.”
6:00 P.M. Grand Rapids Michigan, July 24, 1980
“Well…we can’t use the same old campaign slogan again,” Ford concluded, “and now that we’re actually campaigning, we’re going to have to come up with a new one.” The men in the room, Reagan campaign executives who had survived the post-convention purges, and Ford loyalists alike, nodded vigorously.
“I was working on a concept for Ron,” one of the Reagan men said, “but I think it would apply for your campaign as well.” Ford nodded.
“Go ahead.” The executive cleared his throat.
“Are you better off now than than you were four years ago? A simple question, but one easily answered by the millions who’ve been put out of work by Carter’s policies.” Ford glanced over at Baker, who was smiling.
“I like that,” he said happily, “I like that a lot. I want posters and stickers with that question on them…and maybe recycle a few of the old ’76 campaign slogans and designs.” One of Ford’s people checked his clipboard.
“Ford: my favorite four letter word.” He said, and Ford chuckled.
“That one was always my favorite. A pity your name isn’t shorter Howard, or we could have reused that one in its entirety.” Baker shrugged.
“Well…I’m sure that there’ll be new ones. Truman got one of his slogans from a guy at a train station after all, anything can happen.”
“That’s true.” Ford wrote down a few notes, issued a half dozen orders and then went back to examining his campaign route. Early polling was showing that virtually everything west of Texas was safely Republican, but the east was very much in play. That’s where he would be going, and he expected a hard slog.
9:10 A.M. Raleigh North Carolina, July 25, 1980
Even though he was sitting in an air conditioned diner, Jesse Helms was sweating, clearly agitated as reporters fired off question after question at him. Larry McDonald was more composed, but he still looked nervous and fidgety, glancing around him at the people who had congregated to watch the independent presidential hopefuls be grilled by the press.
“Senator Helms, were you aware that Governor Reagan would denounce your presidential run?” Helms forced himself to smile.
“No, I cant say that I was. I knew that he was planning on supporting Gerald Ford, which wounded me personally, but I would have thought that a man who viewed self determination as highly as Ronald Reagan would have been more sympathetic to my cause.” There was a chatter of excitement from the assembled journalists, the booth that Helms and McDonald had chosen to situate their damage control press conference at (Atwater had suggested the location, saying that it would appear more folksy and grassroots) suddenly seeming like the most public place in the world.
“Are you saying that Governor Reagan should have supported you instead of Gerald Ford?” Helms nodded.
“Any good conservative ought to recognize that Gerald Ford does not have the leadership potential to do any good for this country. In an election that will have us choose between the man who pardoned Richard Nixon and lost South Vietnam and the man who hiked taxes up to unseen highs and lost Iran to Islamic aggression, it would be a sin not to provide a third choice.” That got a little buzz of excited talk from a few of the people at the back of the crowd, regular people who were eager to see what he had to say. That made Helms feel a bit calmer, his base…some of it at least, was still there for him. He could make it out of this yet.
“Early polls have shown some of your support being lost to the Ford campaign in the aftermath of Governor Reagan’s endorsement. How damaging is this going to be to your campaign, and do you have any plans to withdraw?” Helms laughed derisively.
“In the words of brave American naval captain John Paul Jones, ‘I have not yet begun to fight.’ I’m not going anywhere so long as conservatism in America is under threat.” That got an active cheer from the little crowd gathering at the back of the diner and Helms stood up, moving through the journalists. His political instincts were firing now, and he knew that he would be safer if he were surrounded by supporters…at very least it would make him look more well liked. McDonald followed him, answering a question about tax cuts with a von Mises quotation that made Helms smile.
“Are you concerned about the refusal of most conservative Republicans in congress to support your candidacy?” A young reporter for a local paper asked. Helms raised his eyebrows.
“Concerned? No. Angry? Yes. The party bosses have no business effectively forcing people to step into line and support Gerald Ford and Howard Baker. Self determination is a basic human instinct, and by suppressing it, the party establishment is not only selling themselves to the liberals, but turning the Republican party into a totalitarian establishment along the way.”
“I know exactly what Senator Helms means,” McDonald piped up, “because I have already seen this happen with the Democratic party. Our conservatives were crushed by the tax and spend liberals you see in the White House today, and now the entire party is an echo chamber of creeping socialism and ever growing Marxist influence. With the Soviet Union ascendent in the world today, it is a very dangerous time to try and discard conservatism.”
By the time that the two men walked out of the diner, having aired their frustrations with the two party system, denounced the conservative leadership in congress and promised to obliterate communism they were drawing wild cheers and copious amounts of applause from the crowd of supporters which had gradually come to fill the diner.
But even though their press conference had been a success, Helms knew that he had burned some bridges, and now there was no going back.